The Impact of iOS 14 and Non-IDFA Traffic on In-App Bidding

iOS 14 In-app bidding

With Apple’s privacy changes coming any day, mobile app developers need to test new ad monetization strategies to sustain their advertising revenue on iOS. For those of you who haven’t tried in-app bidding solutions yet, now is the time.  Enabling a unified auction of your iOS inventory will allow demand partners to bid in real-time […]