Why Zynga Bought Chartboost, Then Was Bought By Take-Two
August 16
It’s the 2020s and apparently, we’ve normalized insanity. No, I’m not talking about public health or any of the other divisive social and political issues that grip our culture.
Zynga’s ad monetization platform Chartboost announces Chartboost Mediation
January 15
Zynga and its subsidiary Chartboost have announced Chartboost Mediation, the largest expansion of the company’s Helium platform to date…
Chartboost And Zynga 10 Months In: ‘All Roads Lead To First-Party Data’
March 9
Ad tech companies are buying gaming companies, and gaming companies, like Zynga, are buying ad tech. In May, Zynga, maker of FarmVille and Words With Friends, spent…
