Feb 15, 2018 – VentureBeat
Chartboost has launched an in-house creative team, dubbed Creative Studio, that will help game and app marketers create their own mobile ads to run on the company’s in-app ad network.
Sep 21, 2017 – The Drum
The audiences at the company’s disposal is not to be sniffed at, while historically gamers were a niche group, 69% of US mobile users will play a game on their device at least once a month.
Sep 21, 2017 – MarTech Advisor
Transparency is a driving force in the Chartboost Exchange with a focus on data accessibility, brand safety, and full control over the user experience with ad creatives all supported by direct SDK-driven access to all publishers on the exchange.
Sep 21, 2017 – PocketGamer
The company is partnering with Aarki, Index Exchange, and Rubicon Project to bring its Exchange to its customers. The Exchange will reach over 300,000 mobile games, with a combined total of 900 million active players.
Sep 21, 2017 – VentureBeat
San Francisco-based Chartboost is opening programmatic access to its in-app global gaming inventory, meaning brand advertisers can place automated ads that reach Chartboost’s mobile gaming audience through demand partners Aarki, Index Exchange, and Rubicon Project.
Sep 8, 2017 – Business Insider
The Game centered in app advertising network has shown impressive advances, Chartboost is catching up to AdMob as more game developers keep testing game centered advertising SDKs.
June 2, 2017 – Ad Week
Speaking of smartphone games, Chartboost, a mobile app ad network, analyzed activity across 64 million devices and found that mobile gaming audiences are 62 percent female and normally older than 25 years of age. In addition, 47 percent of mobile gamers shop online more than three hours per week, which is high compared to 28 percent for non-gamers.
Feb 23, 2017 – Pocket Gamer
Mobile ad platform Chartboost has doubled down on its commitment to interactive ads with the launch of its new Playables campaigns. The ads will allow players to sample a small portion of a game directly within another app. The ads are designed to load quickly and allow users to exit at any time rather than forcing them to reach a certain point in the ad.
Feb 23, 2017 – VentureBeat
Feb 11, 2016 – VentureBeat
Chartboost has created a marketplace for mobile-game developers to find players and make money. And now it wants to extend that with the acquisition of Roostr, which has created its own marketplace that connects mobile-game influencers directly with mobile-game developers.
Feb 11, 2016 – PocketGamer
Roostr’s marketplace for linking mobile game advertisers with YouTubers has quickly become a solution for developers large and small who want to take advantage of YouTube’s growing social power but don’t have the ability to cut deals with individual channel owners.
Feb 11, 2016 – El País
Chartboost, fundada por María Alegre y José Luis Agell, compra Roostr para potenciar el contenido de los videojuegos a través de videobloggers
May 21, 2015 – VentureBeat
Chartboost wants to be a game developer’s best friend. That’s why the company is introducing three new services today aimed at making developers more money. Those services include post-install analytics for mobile games, the ability to identify the advertising source for new customers, and the ability to match the right ad networks to the right mobile gamers.
May 21, 2015 – AdWeek
Chartboost, a mobile game discovery and monetization platform, announced Thursday the addition of three new products to help mobile game developers grow with data.
Sep 21, 2017
SAN FRANCISCO, Sept. 21, 2017 (GLOBE NEWSWIRE) — Chartboost, the leading mobile gaming audience platform, launches Chartboost Exchange, opening programmatic access to its in-app global gaming inventory. Now for the first time, brand advertisers can reach the highly valuable mobile gaming audience at scale through technology partners Aarki, Index Exchange and Rubicon Project.
Feb 11, 2016
SAN FRANCISCO, CA — Today, Chartboost, the leading marketplace for mobile games to find new players and make more money, announced the acquisition of Roostr, the biggest marketplace for gaming influencers to connect directly with mobile game developers. With the acquisition, Chartboost will offer game developers a completely new way to reach new players. At the same time, Roostr will benefit from incredible access to the top mobile games — increasing game choices for influencers and enabling them to find the perfect fit for their audiences. Read more >>
March 29, 2015
SAN FRANCISCO, CA and TOKYO, JAPAN — Chartboost, the largest mobile games-only platform to increase revenue and discover new players, today announced the opening of a new office in Tokyo, Japan, to bring their powerful monetization and advertising technology to the Japanese mobile game market. Read more >>
July 30, 2014
SAN FRANCISCO & BEIJING–(BUSINESS WIRE)–Chartboost, the largest revenue platform for mobile games, and international mobile games company Chukong Technologies today announced a strategic partnership to bring Chartboost’s powerful monetization and advertising technology to the Chinese mobile market. Read more >>
June 10, 2014
Post-Install Analytics, Retargeting and Newsfeed give developers deeper insights into their players, help them effectively target new and existing players, and create engagement and retention opportunities. Read more >>
March 10, 2014
Addition of dynamic promotional layers enable developers to offer relevant, engaging, and beautiful experiences that drive monetization opportunities. Read more >>