With a delivery rate of 90%, push notifications may just be your secret weapon to re-engage players and drive revenue for your mobile game. Deploy these insights, tips, and best practices so that your push notifications enhance user experience and boost retention rates.
If you’re not converting traffic and growing your customer base, it becomes virtually impossible to improve your mobile game revenue. Follow these 7 expert tips — from understanding your target audience to optimizing app store listings and choosing the right ad formats — to streamline your advertising process and maximize your game’s earning potential.
Delve into the intricacies of maximizing revenue and engagement in mobile gaming by exploring the effectiveness of video ads and playable ads. Bolster your in-game monetization strategies to enhance player experiences and drive user engagement by implementing and optimizing these ad formats.
In the fast-paced mobile gaming market, hiring proficient monetization experts is crucial. Zynga’s Senior Director of Ad Monetization talks about the need for practical experience over theory, the importance of adaptability, effective recruitment strategies, and more.